A True Marketing Plan: How Many Cups Are You Trying to Fill?
August 10, 2015
It may have been a question you have been asking yourself lately. How do I get my website to work better for me and my business? As the internet and browsing has become a major source for consumer information, many businesses are finding it difficult to keep up.
If you’re a business you probably online and striving to have stronger online presence. So how do you stand out among the competition so that you get in the hands of consumers? Check out these five tips for marketing your business better online:
- HAVE A WEBSITE—Having a website will make sure that you are certainly available to consumers when they are picking up the phone to research options. Having a website will add credibility to your business and show a sense of professionalism. You’re already fulfilling their needs, and now they will want to know more.
- BE APPEALING AND INTUITIVE—Is your website appealing? Do consumers land on your page and think, “oh, this is nice” and stay on the page to search more? Make sure that your website completely encompasses your businesses brand. It’s also important that information is easy to find and navigation around your website is done with ease. The last thing you want to do is have someone leave your website and never return.
- ADD CONTENT—It’s often overlooked as in today’s world we have become more and more visual. We want to see, because it gives us an idea of what it is truly like in person. This is great, but please do not abandon the need for written content on your website as well. It may be time consuming, but search engines love it, and your researching consumer will love you even more.
- ADD YOUR SOCIAL MEDIA—People are communicating on many platforms of social media, and now they are looking for you there too! Get on them, be active, and link them to your site for easy access. It breaks that barrier of business and consumer relationship and adds a personal face behind your business.
- BLOG—Blog, blog, blog! Give consumers a reason to come back to your website. Provide them with information that they wouldn’t be able to attain anywhere else. It also allows for you to show consumers your knowledge to gain trust and build a relationship- not to mention you’re keeping them informed.
Now, get to working on your site and of course Business House, LLC. is always here to offer a professional solution to your web marketing needs. Our first consultation is absolutely free!
